Infographic: How “Sticky” is Your Training?

Last year, I published the following infographic about the frighteningly enormous amount of time, money and resources wasted on training. As part of that infographic, I also cited some studies on evidence-based measures that could help training deliver better results.

Why Corporate Training is a Colossal Waste

As a sort of sequel to that, I’ve created a new infographic/flowchart (below) to determine the likelihood of whether your training will be retained and applied on the job (the “stickiness” factor), or not.  Continue reading

How Does Learning Stick? 5 Resources that Help Answer This Question.

I had been working in training and instructional design for several years and was feeling pretty good about myself. I was creative. I was charismatic. I loved being in front of people in a room. I loved using Mr. Sketch Markers to create fun (and great smelling) flip charts. And people seemed to love my presentations.

People would come up to me after presentations, telling me they were some of the best presentations they’d ever attended. Ever!

Yet when I looked around, I didn’t see people doing many things new or differently or better as a result of my presentations and training programs. So I spent a lot of money and a couple years’ worth of time on earning a master’s degree in organizational development in order to study how better to make training stick. I learned that there were a lot of other, non-training factors that go into whether or not a training program is successful.

That said, training professionals and instructional designers have an obligation to do everything in their power to make sure a training program is well-designed so that their learners have the maximum opportunity to remember what they’ve learned.

Here are five resources that can help you better figure out how learning will stick:

1. Will Thalheimer’s “Decisive Dozen”

Will Thalheimer has sifted through tons of research in order to distill evidence-based practices down into 12 key concepts.

2. Make It Stick

Looking to go further in depth on the topic? Peter Brown, Henry Roediger III and Mark McDaniel have written the best book I’ve read on this topic in a long time. It’s both informative and filled with ideas on both how to design learning programs more effectively and how to boost retention long after the event has passed.

3. Transfer of Training

This book is a little older (written in 1992), but the concepts that Mary Broad and John Newstrom have laid out in this book continue to influence the way I design training programs today. One of the most fundamental pieces to this book is the importance of both the trainee’s manager and the trainer, who can both play a more significant role than the learner him (or her) self when it comes to whether or not the content will actually be put to use.

4. Art Kohn’s monthly column in Learning Solutions magazine

Art Kohn’s presentation at DevLearn 2014 was my first introduction to the concept of learning boosts. Since that presentation I’ve been a pretty faithful reader of his column, which offers bite-sized chunks of brain research and its role in how people learn.

5. Meta-analysis: Is Blended Learning Most Effective?

Every once in a while I still hear the question: isn’t in-person delivery better than online? In 2009, the U.S. Department of Education studied this question and cited research that concluded… well, I’ll let you read the study for yourself (click on the link above!).

What did I miss? I’d love to hear about other resources you use to figure out how learning best sticks.

Will Your Presentation Stick? A Flowchart

Every time you present, you have an opportunity to change the way people work, the way people think and thus every presentation even holds the potential to change the world. This is only true, however, if your audience remembers what you’ve said. In other words, your message needs to stick.

How can you best ensure your presentation and your message stick? Here is a flowchart which can help predict the “stickiness factor” of your message (click here if you’d like to download the flowchart):

Flowchart - Will Your Presentation Stick

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